Amazon Prime Day deals 2016
The best Amazon Prime Day deals in the US started at midnight and all of the temporary price drops only last 24 hours through the end of July 12. We're updating the massive list below every hour.
The good news is that the Deal of the Day bargains list proves to be better in year two. Amazon Prime Day includes almost 16,000 deals, rivaling Black Friday and Cyber Monday.
Even better news: You don't have scour through the Amazon.com website to find the biggest discounts. Prime Day is the retail company's "Christmas in July," and we've got you covered.
Here are the best deals we could find on Amazon that you can add to your shopping cart and check out with today only.
Jump straight there: go straight to the Amazon Prime Day deals homepage
Many of today's Amazon Prime Day deals require you to be a paid member of the e-retailer's special service. An Amazon Prime membership costs $99 a year, paid on an annual basis, or $10.99 when paid month-to-month. It includes two-day free shipping, unlimited streaming of Amazon Video movies and TV shows and other services like playlists through Prime Music and Photos.
Here's a trick: if you're not a member yet looking to renew, you can always get a 30-day free trial and access all of the deals without having to pay anything.
See more about the Amazon Prime free trial
The best Amazon Prime Day deals 2016:
Amazon Echo: Echo Bluetooth Speaker with Alexa. This is the cheapest you'll find Amazon's futuristic gadget. It gives your home a smart speaker with AI controls and 360 omni-directional audio. Say "Hey Alexa" commands for a whole lot less. It was $179, now $129.
Amazon Fire 4K: Amazon Fire TV Streaming Media Player with 4K Ultra HD. Get the Ultra HD-capable version of Amazon's excellent media streamer for just $69, down from $99.
Apparel: 60% Off Athletic Shoes
Xbox One bundle: Xbox One Console, 2 Games and 2 Controllers make the perfect pairing today. It's the starter kit for for anyone who wants a real videogame as soon as they tire of Pokemon Go. It starts at $279, was $408.
Fast & Furious: Fast & Furious 1-7 Collection. Can you ever have enough of Vin Diesel? The answer is most certainly no, and Amazon agrees with 65% discount on all seven movies.
Polaroid Printer: Polaroid ZIP mobile printers. Your printer is too big, and this one isn't. Save space and save money, while also saving your memories in print form, was 44% off from the original $129.95.
Amazon Prime Day: PS4 and Xbox One deals
There are some pretty good Xbox One and PS4 deals on offer here. They're not what you'd call barnstorming offers but they're better than any deals yesterday and for that reason alone it's probably wise to pounce on one of these deals now if you like the look of one. Prices will return to normal tomorrow.
Xbox One: Xbox One 500GB Console - Gears of War: Ultimate Edition Bundle. Enter the future of video games while going back in time to relive one of the best shooters from Epic, now $259.99, was $299.99.
Xbox One: All Xbox One console bundles games, controllers and accessories today.
Amazon Prime Day: TV and Home Entertainment deals
There are some great deals on home entertainment products here. The Amazon Fire deals themselves are brilliant - if you're after a TV streamer to turn your old TV into a Netflix-streaming mega TV, the top two deals here are for you. Or if you're after a cheap TV or a projector, there are some super deals too. We'll be checking other sites throughout the day - not just Amazon - so we'll update with all of the best deals we can find.
HD monitors: All HD computer monitors as low as $59.99
Amazon Prime Day: Laptop and computing deals
If you're after a cheap laptop, there are a few really enticing offers here. Firstly a Lenovo Chromebook for less than £100 - that's an astonishingly good deal, especially if you just need a cheap laptop for surfing the web and checking emails. There are also a few excellent deals on Windows laptops and a batch of Microsoft Surface Pro deals if you want a laptop/tablet hybrid.
Dell laptop: Dell 15.6-Inch Gaming Laptop. It has a 6th-gen Intel Quad-Core i5-6300HQ processor up to 3.2GHz with 8GB RAM, 256GB SSD and Nvidia GeForce GTX 960M. It runs Windows 10 for $774.99, not $800.
Chromebook: Toshiba Chromebook 2 (2015 Edition) gets you last year's 13-inch laptop with an Intel Core i3 processor, 4GB of RAM and an LED-backlit keyboard for $279, was $399.
MSI laptop: 17-inch MSI GE72 Apache Pro-029. This gaming notebook packs a Nvidia Geforce GTX960M i7-6700HQ with 16GB of RAM, a 128GB SSD drive and 1TB internal hard drive. With Windows 10, it costs $999.20, no longer $1,249.99.
Amazon Prime Day: Assorted electronics deals
Aside from laptops, games consoles and TVs, Amazon is running a whole range of other tech and gadget related Prime deals today. Here we've listed all of the 'electronics' deals of the day so you can see what's going. We like the look of the Philips Hue deals - particularly if you've already started your smart lighting setup - it's a great chance to flesh out your lighting on the cheap.
Apple Watch: Apple Watch Sport goes on sale at 8:00am, and while we don't know the official Amazon Prime Day deal price just yet, it's likely to be the cheapest you can get the iPhone smartwatch today.