Prime Day 2016: The best Amazon Prime Day deals 2016

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Amazon Prime Day deals 2016

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The best Amazon Prime Day deals in the US started at midnight and all of the temporary price drops only last 24 hours through the end of July 12. We're updating the massive list below every hour.

The good news is that the Deal of the Day bargains list proves to be better in year two. Amazon Prime Day includes almost 16,000 deals, rivaling Black Friday and Cyber Monday.

Even better news: You don't have scour through the Amazon.com website to find the biggest discounts. Prime Day is the retail company's "Christmas in July," and we've got you covered.

Here are the best deals we could find on Amazon that you can add to your shopping cart and check out with today only.

Jump straight there: go straight to the Amazon Prime Day deals homepage

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Many of today's Amazon Prime Day deals require you to be a paid member of the e-retailer's special service. An Amazon Prime membership costs $99 a year, paid on an annual basis, or $10.99 when paid month-to-month. It includes two-day free shipping, unlimited streaming of Amazon Video movies and TV shows and other services like playlists through Prime Music and Photos.

Here's a trick: if you're not a member yet looking to renew, you can always get a 30-day free trial and access all of the deals without having to pay anything.

See more about the Amazon Prime free trial

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The best Amazon Prime Day deals 2016:

4K Ultra HD deal: Samsung UN55KU6600 Curved 55-Inch 4K Smart LED TV. Here's the 2016 model of one of Samsung's best televisions, now $649.99, was $1,247.99.

Amazon Echo: Echo Bluetooth Speaker with Alexa. This is the cheapest you'll find Amazon's futuristic gadget. It gives your home a smart speaker with AI controls and 360 omni-directional audio. Say "Hey Alexa" commands for a whole lot less. It was $179, now $129.

Amazon Fire 4K: Amazon Fire TV Streaming Media Player with 4K Ultra HD. Get the Ultra HD-capable version of Amazon's excellent media streamer for just $69, down from $99.

Fire TV Stick: Amazon Fire TV Stick. Streaming on a budget just got a whole lot cheaper thanks to this Amazon Prime Day deal that's cheaper than Chromecast, now $24.99, was $39.99.

Apparel: 60% Off Athletic Shoes

Android devices: Nexus 6P and Huawei watch are a classy couple and Amazon Prime Day is offering a discount on both of up to 25% or more off the list price.

Kindle: Kindle Paperwhite. Reading is about to make you smarter, so don't pay top dollar for an e-reader when you can get it for $89, down from $119.

Kindle: Amazon Fire tablet 7" gives you an entry level tablet for a low price, which is good news because you won't find Amazon Prime Day iPad deals anywhere. It's now $33.33, was $49.99.

Memory Cards: Sandisk memory products. You can never have too many memory cards for your camera, phone or gaming device, and now is the time to get them at up 40% off.

GoPro: GoPro 4 Sessions bundle: Capture everything in your line of sight without spending too much money thanks to this GoPro Amazon Prime Day deal.

Xbox One bundle: Xbox One Console, 2 Games and 2 Controllers make the perfect pairing today. It's the starter kit for for anyone who wants a real videogame as soon as they tire of Pokemon Go. It starts at $279, was $408.

iRobot Vacuum: iRobot Roomba 614 Vacuum Cleaning Robot. You don't need to vacuum your floor because you live in the future and Amazon Prime Day is giving you a nice discount from the original $379.

Fast & Furious: Fast & Furious 1-7 Collection. Can you ever have enough of Vin Diesel? The answer is most certainly no, and Amazon agrees with 65% discount on all seven movies.

Polaroid Printer: Polaroid ZIP mobile printers. Your printer is too big, and this one isn't. Save space and save money, while also saving your memories in print form, was 44% off from the original $129.95.

Toys: 50% off Nerf, Barbie, Fisher-Price and more

Video game: Doom. Blast demons in half after taking half off the original price of the popular video game first-person shooter series. It's up to 50% off.

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Amazon Prime Day: PS4 and Xbox One deals

There are some pretty good Xbox One and PS4 deals on offer here. They're not what you'd call barnstorming offers but they're better than any deals yesterday and for that reason alone it's probably wise to pounce on one of these deals now if you like the look of one. Prices will return to normal tomorrow.

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Xbox One: Xbox One 500GB Console - Gears of War: Ultimate Edition Bundle. Enter the future of video games while going back in time to relive one of the best shooters from Epic, now $259.99, was $299.99.

Xbox One bundle: Xbox One 500GB Console - Name Your Game Bundle with a bunch of free games, a special edition controller and a $50 Amazon gift card, now $279, was $455.22.

Xbox One Game: Titanfall 2 - Vanguard Collector's Edition The Titanfall sequel doesn't come out until October, but you can snag the collector's edition for $50 off today.

Wii U: Nintendo Wii U Super Mario Maker console bundle gets you a brand new console and a popular DIY Mario game. Discount starts at 7:00am Pacific.

Nvidia Shield: Nvidia Shield Pro + 2nd controller. Gaming and multimedia streaming in one, easy-to-use device costs less with an Amazon Prime Day price that's now $249, was $359.

PS4: All PS4 games, controllers and accessories on sale today.

Xbox One: All Xbox One console bundles games, controllers and accessories today.

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Amazon Prime Day: TV and Home Entertainment deals

There are some great deals on home entertainment products here. The Amazon Fire deals themselves are brilliant - if you're after a TV streamer to turn your old TV into a Netflix-streaming mega TV, the top two deals here are for you. Or if you're after a cheap TV or a projector, there are some super deals too. We'll be checking other sites throughout the day - not just Amazon - so we'll update with all of the best deals we can find.

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4K Ultra HD deal: Samsung UN55KU6600 Curved 55-Inch 4K Smart LED TV. Here's the 2016 model of one of Samsung's best televisions, now $649.99, was $1,247.99.

4K Ultra HD deal: Samsung U28E590D 28-Inch UHD LED-Lit Monitor isn't nearly as big, but it has just as many pixels to offer at $399.99, down from $499.99.

Projector: ViewSonic PJD7828HDL 1080p Projector gets you a big, full HD picture for under half a grand with an Amazon Prime Day price of $477.58, was $599.99.

Fire TV with Antenna: Amazon Fire TV and HD Antenna bundle. Cut the cord properly with this money saving deal that starts with a low price and saves you on a cable bill at $79.99, down from $131.47.

HD monitors: All HD computer monitors as low as $59.99

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Amazon Prime Day: Laptop and computing deals

If you're after a cheap laptop, there are a few really enticing offers here. Firstly a Lenovo Chromebook for less than £100 - that's an astonishingly good deal, especially if you just need a cheap laptop for surfing the web and checking emails. There are also a few excellent deals on Windows laptops and a batch of Microsoft Surface Pro deals if you want a laptop/tablet hybrid.

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Dell laptop: Dell 15.6-Inch Gaming Laptop. It has a 6th-gen Intel Quad-Core i5-6300HQ processor up to 3.2GHz with 8GB RAM, 256GB SSD and Nvidia GeForce GTX 960M. It runs Windows 10 for $774.99, not $800.

Dell laptop: Dell 13-inch Inspiron i7359-2435SLV. Treat yourself to a 2-in-1 touchscreen laptop with a 6th Generation Intel Core i5 CPU, 4GB of RAM and a 500 GB HDD, now $479.99, was $630.

Chromebook: Asus C200MA Chromebook gets you a 11.6 Inch laptop with an Intel Dual Core chip, 4GB RAM, 16G internal drive for $179.99, was $190.

Chromebook: Toshiba Chromebook 2 (2015 Edition) gets you last year's 13-inch laptop with an Intel Core i3 processor, 4GB of RAM and an LED-backlit keyboard for $279, was $399.

MSI laptop: 17-inch MSI GE72 Apache Pro-029. This gaming notebook packs a Nvidia Geforce GTX960M i7-6700HQ with 16GB of RAM, a 128GB SSD drive and 1TB internal hard drive. With Windows 10, it costs $999.20, no longer $1,249.99.

Kindle 10: Fire HD 10 Tablet, 10.1" HD Display. You don't have to buy an expensive iPad in order to get a large, 10-inch tablet display. Amazon has one for $149.99, down from $229.99.

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Amazon Prime Day: Assorted electronics deals

Aside from laptops, games consoles and TVs, Amazon is running a whole range of other tech and gadget related Prime deals today. Here we've listed all of the 'electronics' deals of the day so you can see what's going. We like the look of the Philips Hue deals - particularly if you've already started your smart lighting setup - it's a great chance to flesh out your lighting on the cheap.

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Apple Watch: Apple Watch Sport goes on sale at 8:00am, and while we don't know the official Amazon Prime Day deal price just yet, it's likely to be the cheapest you can get the iPhone smartwatch today.

Philips Hue: Hue White and Color Ambiance A19 Bulb Starter Kit. Turn your home into an neon smart home of the future. Paint your rooms in awesome colors for $149.99 instead of $199.99.

Philips Hue White: Philips 455303 Hue White Starter A19 Kit. These bulbs do the same thing, except you can have it in any color - so long as it's white. A great starter kit now $60, was $80.

Kindle for Kids: Amazon Fire Kids Edition Tablet, 7" Display. Get your kids a tablet and protect your investment with a bumper-proof, colorful case included, now $69.99, was $99.99.

Segway: Segway miniPRO Personal Transporter. These self-balancing scooters don't come cheap, but Amazon Prime day is offering them for $699.00, down from $1,299.