There's been a lot written about how Facebook has continued to adopt Twitter-like features such as hashtags and trending topics, but now it appears the latter is taking a page from the former's playbook.
Judging by an experimental version of its profile page, currently being tested on a small sample of users, Twitter seems to have taken a shine to the love-it-or-hate-it Facebook Timeline and wants it for its own.
First noted by a Mashable staffer (pictured), the redesigned profile page appears to take on many aspects of Zuckerberg's biggest revamp of recent times.
From its non-linear layout and to focus on content cards rather than a list of text-based tweets, to the positioning of the profile photo, background photo and toolbar, the similarities are quite startling.
It's all about 'Me'
While it's not certain whether Twitter ever plans to roll this version of the 'Me' page to all users, beyond this experimental stage, its appearance comes shortly after a tweaked page rollout out to all users.
That particular update, which brought a cleaner, clearer and whiter look, was tested for months, so don't expect Twitter to roll-out this Timeline-like update any time soon.
So far the company has refused to respond to requests for comment.